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	<title>Comments on: still misunderstanding micropayments</title>
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	<link>http://blog.ginsudo.com/2009/02/09/still-misunderstanding-micropayments/</link>
	<description>the way of ginsu</description>
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		<title>By: ginsu</title>
		<link>http://blog.ginsudo.com/2009/02/09/still-misunderstanding-micropayments/#comment-30</link>
		<dc:creator>ginsu</dc:creator>
		<pubDate>Tue, 10 Feb 2009 03:43:39 +0000</pubDate>
		<guid isPermaLink="false">http://blog.ginsudo.com/?p=120#comment-30</guid>
		<description>I&#039;m saying that your notion of competition *within* a service is based on a mistaken notion of what is being purchased.  And, perhaps, a mistaken belief that these services mean to be &lt;a href=&quot;http://blog.pmarca.com/2007/09/the-three-kinds.html&quot; rel=&quot;nofollow&quot;&gt;a true platform&lt;/a&gt;, at least with respect to virtual goods.  

Again:  No one is buying an icon of a flower.  People are buying an icon of a flower &lt;em&gt;that is displayed on Facebook&lt;/em&gt;.  There&#039;s plenty of competition in pictures of flowers.  There&#039;s no competition in pictures-of-flowers-on-Facebook, because only FB is FB.  If you want to compete against that, you do so by starting another social network.

ETA:  One more example, though it&#039;s not a perfect analogy:  Let&#039;s say I buy a nylon jacket from the designer John Varvatos.  It&#039;s worth a significant amount of money.  Now, I can buy and sell nylon, I can even cut my jacket into squares and sell those pieces.  But those items would not be worth very much.  What is worth what I paid is the design from Varvatos, what it signifies to others who see this garment associated with me, the experience and service at the store, the status, etc etc.  There&#039;s not a question of competition for nylon.  The competition is from Ted Baker or Ben Sherman or their ilk.</description>
		<content:encoded><![CDATA[<p>I&#8217;m saying that your notion of competition *within* a service is based on a mistaken notion of what is being purchased.  And, perhaps, a mistaken belief that these services mean to be <a href="http://blog.pmarca.com/2007/09/the-three-kinds.html" rel="nofollow">a true platform</a>, at least with respect to virtual goods.  </p>
<p>Again:  No one is buying an icon of a flower.  People are buying an icon of a flower <em>that is displayed on Facebook</em>.  There&#8217;s plenty of competition in pictures of flowers.  There&#8217;s no competition in pictures-of-flowers-on-Facebook, because only FB is FB.  If you want to compete against that, you do so by starting another social network.</p>
<p>ETA:  One more example, though it&#8217;s not a perfect analogy:  Let&#8217;s say I buy a nylon jacket from the designer John Varvatos.  It&#8217;s worth a significant amount of money.  Now, I can buy and sell nylon, I can even cut my jacket into squares and sell those pieces.  But those items would not be worth very much.  What is worth what I paid is the design from Varvatos, what it signifies to others who see this garment associated with me, the experience and service at the store, the status, etc etc.  There&#8217;s not a question of competition for nylon.  The competition is from Ted Baker or Ben Sherman or their ilk.</p>
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		<title>By: Clay Shirky</title>
		<link>http://blog.ginsudo.com/2009/02/09/still-misunderstanding-micropayments/#comment-29</link>
		<dc:creator>Clay Shirky</dc:creator>
		<pubDate>Tue, 10 Feb 2009 03:09:46 +0000</pubDate>
		<guid isPermaLink="false">http://blog.ginsudo.com/?p=120#comment-29</guid>
		<description>You&#039;re confusing two kinds of monopoly -- there is competition *between* Cyworld and other social network services. There is not, however, competition within those services. Put another way, if you can create a technology platform that operates at a competitive advantage to other platforms, you can have non-competitive behavior within that platform.</description>
		<content:encoded><![CDATA[<p>You&#8217;re confusing two kinds of monopoly &#8212; there is competition *between* Cyworld and other social network services. There is not, however, competition within those services. Put another way, if you can create a technology platform that operates at a competitive advantage to other platforms, you can have non-competitive behavior within that platform.</p>
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